The Secret Pedrera
Client:
Catalonia Foundation - La Pedrera
Date:
2011
Location:
La Pedrera. Barcelona
Intimate night-time visit of the nooks and crannies of La Pedrera, a jewel of universal architecture
The Secret Pedrera is an intimate, different and highly sensorial journey to discover all the nooks and crannies of one of the most emblematic buildings of Catalonia, icon of Barcelona and of universal modernisme. This is a different approach in which visitors are accompanied by the calm and magic of the night.
Transversal has designed an innovative proposal that allows visitors to discover the secrets hidden by La Pedrera when it gets dark and become privileged witnesses of the lives, customs and little histories of the people who used to live in this singular residence a hundred years ago. An intimate, exclusive visit to the main areas of this moderniste treasure.