Naming and creation of the image for AVINENT's new line of implants, PEARL
Client:
AVINENT IMPLANT SYSTEM
Date:
2017
A new implant with a name and image inspired by the pearls in the depths of the sea
Grup Transversal was responsible for conceptualising the naming and creating the graphic image for AVINENT's new system of mini-implants, called Biomimetic PEARL. Following the conceptual development for the previous implant systems, OCEAN and CORAL, whose image is inspired by characteristics of the sea, Transversal has now created the new PEARL system. The graphic image for this new mini-implant takes its inspiration from a pearl and the shapes of shells and the sea. Transversal was also responsible for producing the packaging and product brochure, which have followed the same conceptual pattern.