Cadí-Moixeró Nature Park

Cadí-Moixeró Nature Park


Cadí-Moixeró Nature Park

  • Parc Natural del Cadí-Moixeró 0
  • Parc Natural del Cadí-Moixeró 1
  • Parc Natural del Cadí-Moixeró 2

Definition of a tourism brand for the Cadí-Moixeró Park

The revitalisation plan for the interpretation centres of the Cadí-Moixeró Nature Park reached a fundamental conclusion: namely that signage and identity are key elements to promote tourism as a large number of visitors currently move around the area without realising they are actually within the Park. A series of actions was therefore proposed aimed at creating a tourism image for the Park. Consequently, in order to strengthen the Park's identity, a tourism brand image has been defined which can be implemented as per a range of promotional elements: advertising hoarding, posters, leaflets, advertisements, etc. This image can be applied by tourism agents located within the Cadí Park and help to launch a campaign to promote a more tourist-friendly image for the Park.