The Barcelona Tourist Bus has three different routes to discover the city aboard an open-top bus. The blue or north route, the red or south route, and the green or sea route provide a privileged tour of the most outstanding sights and the accompanying audio guide helps visitors to understand the keys to Barcelona's social, urban and cultural development.
The Metropolitan Transport authority for Barcelona (TMB) commissioned Grup Transversal to review all the audio guide tracks and revise the style and content. Obsolete content was rewritten and additional information was created to provide new points of interest for visitors.
The scripts of all the audio guides used inclusive language, a pleasant tone and narration to encourage visitors to look at the city with a balanced amount of information, so that visitors would take away an image of Barcelona with its own particular character, diverse, creative and cosmopolitan.